On Today’s Show
Author Todd Henry talks about the second element of your personal “voice engine:” Vision. Identify and care deeply about the people you want to serve, and have a vision for where you can take them. Figure out how you can take what you care about and shape it so it overlaps with what your audience cares about. Then they can see your point of view and move with you.Subscribe in iTunes | Subscribe in Stitcher
1 Simple Thing Action:
Define your intended audience for whatever project you’re working on. Not a demographic or a psychographic, but think of ONE specific person you are shaping and crafting that project for. It will help you be more precise and more consonant in how you do your work.
- Founder at Accidental Creative
- Founder at Idea Traction
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